March 19, 2009

Climb Mt. Phousi


One of the main sightseeing attractions in Luang Prabang is Mt. Phousi. That’s why there’s a Phousi Hotel and a Phousi Guesthouse and Phousi this and that.

“Why not open up a Phousi shop?” That’s Jill’s idea after I fed her the idea of making “Phousi rolls”. I’m tired of rubberstamp businesses. A new idea like fruit shakes in plastic cups or mango cakes come once in a decade and then are copied to death. Why not just make a new cinnamon roll that peaks upward and call it a Phousi Roll?

In the Bangkok Post today, there was an article about some convention or some new magic concept that was going to pull the country out of a recession. It’s called “creative business” or something along the lines that every true entrepreneur should be doing all the time anyway. We’d never have things like Barbie Dolls if someone hadn’t figured out “creative business” a thousand years ago. (Barbie’s not that old).

Jill is a master of ideas. She said she grew up making up new ideas with her siblings and then watching TV a few years later saying, “Hey, they took our idea.” She didn’t need “Toys R’Us”, but ripped tissue paper into figurines, infused them with personalities, histories and personal issues and entertained herself in the back seat of a car for hours. We’re eating in a restaurant, but when I see how she’s absent-mindedly made the rice basket into a gyroscope, I’m convinced she’s a cornucopia of ideas.

So, let’s put in print. All these ideas are credited to Jill: T shirts that say, “I climbed Mt. Phousi” or “My boyfriend climbed Mt. Phousi and all I got was this stupid T-shirt.” If you come to Luang Prabang and see an ethnic minority beauty shop where you can get Akha haircuts, Khamu henna tattoos and neckrings (in installments), it’s Jill’s idea. She says it’s gotta be a hit in Los Angeles. After all, “The neck is the next thing”.